BeautyDNA – December 2014 review

BeautyDNA is a $25/month beauty subscription service . After filling out an extensive questionnaire, you receive one full-sized beauty product each month customized to YOU. Products are either skincare, hair, or body and they rotate product categories each month. They also only send out one TYPE of product each year, so if you received a serum one month, you shouldn’t received another serum until the following year.

There was a problem processing my payment in December, so my order shipped late, but here it is:  Phytokarite Deep Nourishing Brilliance Mask-Ultra Dry Hair $39/6.7 fl oz


Each product comes with a little leaflet describing the product and why it was chosen for you.

BeautyDNA2 BeautyDNA3

I’ve had the chance to use this product twice. The reviews on Sephora were pretty inconsistent with some folks REALLY not liking it. I have thick, coarse, frizzy, wavy hair that I tame into submission with a flat iron twice per week. I also color my hair. So, my hair can definitely do with some extra TLC and moisture. As far as a product choice goes, I think that this was definitely a good match. I’m familiar with this line, but I haven’t used many products from it. Since my hair soaks up conditioner like nobody’s business, I tend to stay away from things like high end masks since I felt like I only only get 1-2 uses out of them. I think I will end up getting 4 uses out of this one. So, while this isn’t something that I would normally purchase myself, that’s what I like about this subscription service – and I got it for only $25!

As for the product itself, it’s a little hard to say how well it’s been working. It doesn’t have silicones in it, so my hair doesn’t have that silky slip that some of my other conditioners provide. However, silicone’s only affect the FEEL of your hair, not the health so this isn’t exactly the best thing to judge on (but come on, who doesn’t love to run their fingers through silky hair??). This is definitely a heavy conditioner, but my hair eats it right up. I’ve only left it in for about 3 minutes each time, but I might try leaving it on for 20-30 minutes next time. It did seem to add a bit of extra weight to my hair, but honestly, that’s not a bad thing.

Would I buy it again? Ehhhh….I’ll try leaving it on for longer to see if it turns it into HG status. But, at this price point and the results I’ve gotten so far, I don’t think I would.